The four qualifications (Diploma and three Certificates) are made up from nine individual units. Each unit is integral to the management of a golf club in the 21st century.
Along with the unit title, a brief description of the unit is provided below as well as the learning outcomes for the unit, describing what you will be able to do on successful completion of the unit.
MANAGING THE OPERATIONS OF A GOLF CLUB
This unit allows learners to develop an understanding of the role of different bodies in the governance of the game of golf, as well as to develop the skills to review the customers of a golf club and plan the business model structure and activities of a golf club.
On successful completion of this unit, a learner will:
LEADING AND MANAGING PEOPLE IN A GOLF CLUB
This unit allows learners to develop understanding of the management and leadership skills needed to develop people, as well as to develop the skills to set performance targets for people working in a business and monitor the development of people against performance targets and deal with poor performance.
On successful completion of this unit, a learner will:
DEVELOPING AND MANAGING A SOCIALLY RESPONSIBLE GOLF CLUB
This unit allows learners to develop an understanding of the principles of socially responsible businesses and the relationship between socially responsible business and business performance, as well as to develop the skills to create a socially responsible strategy for a golf club and review its impact.
On successful completion of this unit, a learner will:
MANAGING INNOVATION AND GROWTH IN A GOLF CLUB
This unit allows learners to develop an understanding of what is meant by innovation at an individual and business level and to develop the skills required to support and review opportunities for innovation in a golf club.
On successful completion of this unit, a learner will:
MARKETING OF A GOLF CLUB
This unit allows learners to develop an understanding of how to market a business as well as develop the skills to undertake market research to identify customers for the golf club, analyse markets and customer needs and match these to business targets and produce a marketing plan.
On successful completion of this unit, a learner will:
KEEPING UP TO DATE WITH LEGISLATION OF A GOLF CLUB
This unit allows learners to develop an understanding of different legal structures for a business, as well as to develop the skills to keep up to date with changes in legislation and regulation impacting on developing and managing a golf club and set terms and conditions for business agreements.
On successful completion of this unit, a learner will:
MANAGING THE FINANCES OF A GOLF CLUB
This unit allows learners to develop an understanding of options for financing the development of a business, as well as to develop the skills needed to review systems for managing finances and plan and monitor income, expenditure and profitability against business objectives.
On successful completion of this unit, a learner will:
MANAGING CHANGE IN A GOLF CLUB
This unit allows learners to develop an understanding of the models of change management in business, as well as to develop the skills required to present proposals to enable change and prepare a golf club for change in its development.
On successful completion of this unit, a learner will:
UNDERSTAND PERSONAL AND ENTERPRISING BEHAVIOURS AND SKILLS
This unit allows learners to develop an understanding of what is meant by enterprise, enterprising skills and behaviours and their usefulness in different settings.
On successful completion of this unit, a learner will:
